YTU Council
The Problem 🤔
Infinity Mart faces the issue of managing online sales and order tracking across multiple platforms, complicating the process of monitoring the online stock market. We have implemented unique online business strategies, including a points system for customers and tailored promotions for various user categories based on their purchase activity.
Solution ✨
Our project aimed to address this challenge by creating a unified online store application. Additionally, we developed a dedicated web application for internal teams to streamline order tracking, providing a comprehensive solution for efficient online product management.
My Role
UI/UX Designer
Project Duration
Tools Used
Timeline
Customer IA Diagram
Admin IA Diagram
User Persona
Name - Natasha Kriz
Age - 35
Occupation - Marketing Executive
Location - Yangon
Natasha Kriz
Natasha is a busy professional with a demanding job in marketing. She values convenience and efficiency in her daily life, including her shopping experiences. She appreciates well-presented products and easy browsing.
Frustrations 😔
Limited product visibility
Multiple platforms needed to purchase goods
Long waiting time from admin
Lack of order tracking
Goals 🎯
Flexible payment options
Comprehensive product display
Order tracking
Purchase within a short period of time
Name - Sarah
Age - 40
Occupation - Sales (Infinity Mart)
Location - Yangon
Sarah
Sarah is a sales representative at Infinity Mart. She is eager to leverage the mobile application for selling goods, to streamline processes and enhance the shopping experience for both customers and staff.
Frustrations 😔
Handling peak hours and managing customer queues efficiently
Multiple platforms for inventory management, delivery processes, and order collection.
Goals 🎯
Maintain changes in inventory and promotions while maintaining consistency in service delivery.
Excellent order tracking
Increased engagement
User Workflow ✨
Design System ✨
Implemented a design system in the project for consistent and efficient user interface development. This unified toolkit streamlines the design process, ensuring a cohesive and enhanced user experience
Logo and Icon
Color Palette
552D83
#32215C
#746783
#FCF9FF
UI Elements and Components for Mobile Application
Navigation
Catagories
Catagories
Dialogs
Mobile Application Hi-Fi Prototype
Mobile Application Hi-Fi Prototype
Login Screens ✨
People can see products and play around with the products without signing up. They only need to sign up when they are ready to buy something. This way, users can enjoy the app without any hassles.
Customer Buying Process✨
Other Screens
Effortlessly manage purchases with intuitive Order Screen. Explore a summary of orders, track deliveries, and, when needed, dive into specifics with our comprehensive Order Detail Screen.
Profile Page
Sign in to unlock personalized hub. View and update delivery/personal info, check points, and effortlessly manage the wishlist for a seamless, user-centric experience.
Web Application High Fidelity Prototype ✨
People can see products and play around with the products without signing up. They only need to sign up when they are ready to buy something. This way, users can enjoy the app without any hassles.
Dashboard
Users can effortlessly grasp the entire process, including the number of orders and monthly revenue, at a glance with our streamlined overview.
Orders
Efficiently categorized into upcoming orders and refunded transactions for clear visibility. Admins can confirm orders by reviewing the chosen payment method.
Order Receipts
Once order is confirmed, users can easily download receipts for seamless record-keeping.
Products
Effortlessly manage inventory with products grouped by low stock items, allowing for easy stock replenishment. Check online inventory and receive alerts when stock drops below 10 items.
Add Products
Simplify the addition of products by utilizing pre-created details generated by the system.
Categories
Simplify the addition of products by utilizing pre-created details generated by the system.
Filters
Multiple filters enhance navigation, while categories and subcategories organize products seamlessly.
Promotion
The system adapts the item selection process based on three promotion types: Buy One Get One, Regular Promotion, and Gift with Purchase, offering users flexibility in their promotional strategies.
Reward
An amazing customer reward system! Admins set points per purchase, allowing customers to easily redeem items based on their accumulated points. The flexibility to tailor rewards for enhanced customer satisfaction.
Customers
Elevate user experience by promoting them to Gold, Premium, and more. Each user type unlocks exclusive promotions with varying discounts, rewarding loyalty with greater savings as they make more purchases.
Profile
Account creation and credential editing are restricted for users. To make any changes, users are required to inform the site administrator.
Next Step✨
As the next step, gathering extensive feedback, exploring varied use cases, and brainstorming additional features highlighted by user input. Will innovate by listening closely to users and transforming their needs into intuitive solutions
